pswibinski

name Paul Swibinski is President and Principal of Vision Media Marketing, a full-service public relations and media communications firm specializing in public policy issues and crisis communications.

How “Legalisms” Can Hurt Crisis Communications Strategies

05th April 2011
One of New Jersey’s best nursing homes is going through a public relations nightmare right now. It looks like their lawyers are in charge of their PR strategy. Things are not going very well. The nursing home has always been considered as one of the... Read >

Three Lessons in Crisis Communications: Taking the Bullet – and Firing Back!

07th March 2011
At our firm we have a basic rule of thumb when it comes to public relations and the media. If it’s “good news" we want to read our client’s name. If it’s “bad news" it’s all on us. Even though crisis media communications is a specialty of our firm, s... Read >